Building the Website for Kor Beauty
overview
Kor Beauty’s old site was not meeting the minimalist, clean look common with contemporary skincare brands. It hadb drawbacks such as poor user experience, technical issues, visual inconsistencies, and under-optimized SEO content. We redesigned the website to be faster, more visually consistent, and more user-friendly, aligned with industry standards and optimized for search.
Our Approach
We redesigned the Kor Beauty website with an emphasis on speed, simplicity, and usability. We aimed to create a clean and minimalistic interface with brand colors while streamlining navigation and checkout. We incorporated important USPs in a subtle manner, solved customer pain points through solution-centric content, and optimized site performance, responsiveness, and SEO. The outcome is a shinier, conversion-centric skincare site.
Behance Portfolio Integration
To expand Kor Beauty’s visual footprint, we created a dedicated project portfolio on Behance.
- We showcased individual product creatives, packaging, UGC formats, and Reels in a clean, scrollable layout.
- The project was laid out like a design journey—moodboards, before/after content, story-driven highlights—so it didn’t just show the content, but also the thought behind it.
- We maintained green visual accents and clean whitespace to echo the Instagram feed, making the shift from social to portfolio seamless.
Behance became a place where we didn’t just post finished work, it allowed us to showcase our thinking, design process, and multi-format strategy in one space.
Conclusion
Kor Beauty’s Instagram and Behance presence has grown into a cohesive, intentional brand space—where visuals, voice, and values all align. Every scroll, every click, and every share feels like an extension of the product experience: calm, inclusive, and deeply considered. By balancing education, humor, visuals, and strategy, we built a social presence that doesn’t just look good—it connects, engages, and speaks the language of modern skincare.
Your website deserves a check-up – and it’s on us!
Hey there! Feeling like your website is stuck in the ’90s? Have no fear, we’re here to help! Our team of web magicians is offering a free website audit to help you get back on track. We’ll take a look under the hood of your website and let you know what’s working, what’s not, and how we can help you get more traffic. So don’t hesitate, to sign up for your free website audit today!